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Tuesday, March 31, 2009

ABS 2009


SHEER GENIUS Anthony Morrison

Back already from Chicago, the weekend went too fast! America's Beauty Show is such a great place to meet up with old friends and make new! Saturday we hit the show floor around noon. The new venue at McCormick place is still unfamiliar especially since they changed the show to the new West building. It's going to take a few more years to get my bearings, especially since the show was at Rosemont for so long. Having worked at the show as a manufacturers educator helped know the ins and outs as well as "behind the scenes". This year was all about bling nails and add on hair. There were also a few more "natural" manufacturers to get in on the natural trend. Brows are a category that is getting a lot more attention and minerals are hotter than ever. Young Nails, and Light Elegance were rockin nails with bling fingers and toes. The glitter sensation is gaining traction and my new friend Athena reported that she had an eighty six year old journalist come into her salon in Houston to get these "Rock star" toe nails. Bling is all the rage for the 80 somethings! Never too old to rock! We spent time with the girls from "Top Secret" hair extensions. Stylist to the stars, Denise Rossouw developed this revolutionary light weight add on system takes you from flat to flirty in seconds. Driven by the demand of celebrity clients she developed add on pieces to create a new "wardrobe" for your hair. Add one, two or three pieces depending on your mood or your event and look like a million bucks. Not just for celebrity's anymore. The VIP event was fantastic. A give back event from BSG the group inspired a standing room only crowd with hair legends and up an comers. I hope to get a few videos loaded up soon. In the meantime, just wanted to get a quick update posted before the week gets away from me. Stay tuned for more photos and videos! Busy with SHS production of Music Man. Come and see it if you are in the area!

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