1. Minimum wait-time before and during appointments. Being respectful of your clients time is good business and provides a great experience.
2. Chair/Table side manners of your technician. Your interpersonal communication skills are very important. Clients expect you to communicate as an expert in a professional caring manner.
3 Politeness of the entire staff. It's not just about you, clients may interact with a number of team members during their salon experience and everyone matters.
4 Ease of making an appointment. Clients expect this process to be easy and seamless. Even accommodating last minute appointments count.
5 Consultation Clients want to have a dialog where listening is just as important as the ability to share your knowledge. They appreciate an honest assessment but would like to have input in the process and final results.
Other valued features include Special hours and availability of special treatments. Features not as valued included greeted at the door, refreshments and internet access. When asked about room for improvement these suggestions were offered. Offer special hours to accommodate busy schedules, have consistency in the atmosphere with your brand and your target guests including music, provide high quality products including more natural choices, provide educational opportunities for clients, texts and email communication and reward long time clients with special benefits. Good customer service and a stellar client experience will have your clients raving about you and your salon. Giving them something great to talk about, is smart marketing